DNS & NICK
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O2

O2 NIGGLE NOBBLE

A groundbreaking augmented reality game to show that with o2 you can nobble any broadband niggles

CREATIVE SHOWCASE: GRAND PRIX WINNER
CAMPAIGN BIG AWARD SHORTLIST

A super-simple and above all, playable augmented reality game to encourage folk to 'nobble' their online 'niggles' for o2 broadband.
Scarily prescient of Pokemon Go, albeit seven years before.

Agency: Agency Republic
CD: Gav Gordon-Rogers
Production: In-house